Better alterations in music composition due to pandemic sustainability in contraction to pre-COVID competitiveness.
June 6, 2021 at 12:46 pm,
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The pandemic has put a slight dent in the music industry affecting the artistic supply chain from music creation, to distribution, to touring and the litigation of intellectual property, signaling a new opportunity to bring new sounds to market. Prior to the halt of most social events such as concerts, live music and touring due to Covid-19, the music industry has always shown success, interest and growth or revenue generation, but also found itself lacking creativity, leading to content replication as newer sounds became harder to achieve. While various genres and their artists compete with one another to sell copy and tickets to gain market share, the production of sound and various structures in music were becoming harder to make with so many competitors racing to be on top. The production of music and its structure are linked to instrumental or object oriented assets which are then engineered to produce a auditory output, and as more and more artists were competing for market share, it became harder to develop new sounds in music. It became clear that unless new instruments and/or object oriented assets weren't developed, artists would overlap each other's work effort more often.
There are many examples that have proven the overlapping of musical creativity in music, one important one is the recent topic between Childish Gambino and Florida based rapper Kidd Wes. The debates argues that specific elements from the song This is America by Childish Gambino has “substantial similarities” to Wes’s Made in America. These specific similarities were defined to be cross hairs in rhythm, lyrics and composition. It’s important to note these examples to educate musicians to look for new sounds through intrinsic means rather than monetary reasons--the money should follow if the music is good. Although the pandemic disrupted certain aspects of the music industry, it also contracted competition. For artists and businesses alike, the offset of a detached industry is leading the way to new tools and resources to bring more recent sounds and musical opportunities.